
Before the relaunch
Challenges
The previous website was maintained entirely by hand through individual HTML documents. This was created and maintained in-house by the law firm.
- Content maintenance complex and requires HTML knowledge
- GDPR not optimally implemented
- PageSpeed OK but not further optimizable
- Design no longer contemporary
straightvisions
- solved all recorded problems by relaunching as a WordPress website.

Thanks to Mr. Seume’s prior technical knowledge, the implementation was extremely efficient. The previous website solution also worked, but the new one supports the growth of the firm and allows the content to be edited by several employees. The secondary goal of improved visibility in the search engines could be achieved.
Matthias Bathke, Founder @ straightvisions
After the relaunch
With the relaunch based on our SV100 WordPress theme, the following goals were achieved:

PageSpeed 100
No compromises
The previous website was manually maintained via HTML files and was already optimized for PageSpeed – but the score of 69 could not be meaningfully improved. The reason is that style sheets cannot be loaded modularly for the respective subpages. With our PageSpeed 100 WordPress theme , this happens automatically – a PageSpeed 100 was therefore easily achieved by the relaunch.
Workflow
WordPress Block Editor
The editorial maintenance of the website can now be done by the intuitive WordPress block editor. For this purpose, we have trained the employees of the law firm, so that the maintenance of the website can be carried out autonomously and without technical hurdles.

Clean Code
Optimized maintenance
Standardized processes, clean code and optimized maintenance – we create quality standards that would be difficult for individual non-tech companies to implement in-house. Our know-how from over 10 years of WordPress development leads to high project standards – also in the subsequent permanent maintenance of the website as part of maintenance by us.
Future Proof
Sky is the Limit
Ideally, a website is never finished, but is continuously expanded and optimized to the needs of the users.
Thanks to the modular design, we will be able to optimally implement any requirement in the future – technical debts or blockers are effectively avoided.
KPIs
The relaunch allows the maintenance of the website for non-technicians for the first time. But also the loading time and page size could be improved – previously the measured PageSpeed was fine – now it is perfect. The CO2 footprint of the website was also noticeably reduced.
Loading
Pingdom
Alto: 4.1 s
Old: 560 ms
Page
Pingdom
old: 1.464 kB
old: 1,500 kB
Scores
PageSpeed
CO2
old: 69/100
old: 68/100
result

In the event of terminations, action must be taken quickly – our new website not only delivers the content faster, but also prepares it optimally for our clients. This is particularly important, as a dismissal always represents a stressful situation for those affected.
The cooperation with straightvisions is a complete success: budget, timing and result were achieved without compromise. The visibility of the website also improved shortly after the relaunch. We look forward to further cooperation in the future.
Ingmar Gerd Seume, Lawyer & Specialist Lawyer for Employment Law